Last Updated: June 21, 2019

This Cookie Notice describes how PlayWell, LLC uses cookies and similar technologies to collect and store information when you visit our Websites For additional information on our data processing activities, please review our Privacy Policy.

What are Cookies and what information do they collect?

As with many websites, when you visit our Website, our servers automatically collect certain information sent from your browser (“Log Data”).  Log Data may include information such as your computer’s Internet Protocol (“IP”) address, device ID, pages of the Website that you visit, the time spent on those pages, access times, dates and country. We may also collect the Internet address of the site that you visited before accessing the Websites. We aggregate this information and use it to monitor, analyze use of and administer the Website, including to manage our compliance with EU data protection laws.

To collect this information, we use Cookies.  A cookie is a small data file sent from a website or application and stored on your computer or device.  Cookies allow us to recognize your browser, to serve certain features, to better understand how you interact with our Website, and to monitor aggregated usage.

Type, Purpose and Legal Basis for Cookies

Strictly Necessary Cookies: Strictly Necessary Cookies are required to browse the website and use the functionalities of the website. If you disable necessary cookies, the functionality of the website will be affected. The legal basis for the collection of information through the use of strictly necessary cookies is our legitimate interest (Art. 6 (1) lit. f GDPR) to provide you with a functioning website. More information on the balancing test is available upon request.

Analytics Cookies: Analytics Cookies allow us to collect information on the use and scope of the website users. This includes whether a user has visited the website previously, the website the user comes from, the overall site usage and areas that users prefer and thus allows us to improve the performance of the website and the user’s experience in using that website. These cookies also allow us to analyze the efficiency of our marketing activities.  You may disable such cookies without impact to you. The legal basis for the collection of such information by analytics cookies is your consent (Art. 6 (1) lit. a GDPR).

First Party and Third Party Cookies

We may place first party cookies and allow third parties to place cookies on your device. First party cookies are cookies that are specific to the website that created them. Using these cookies enables us to operate our Website. Third party cookies are placed on your device by a third party to help support our operation and optimization of our Website. While we may allow third parties to access the Website to place these cookies on users’ devices, we do not retain control over the information supplied by the cookies, nor do we retain access to that data. This information is controlled wholly by that third party and subject to their privacy notice. The legal basis for the collection of information through third party cookies depends on the type of cookie as noted above.

Here are the cookies that we use on our Website:


Google Analytics

File(s) __utma, __utmb, __utmc, __utmt, __utmz, __unam
Description Google Analytics is a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses cookies to help us analyze how our Website is used. The information generated by the cookie about the use of the Website will generally be transferred to and stored by Google on servers in the United States. Google will process this information on our behalf to analyze the usage of the Website and compile reports on Website activities. Google will not link your IP address, which is transferred by your browser via Google Analytics, with any other data held by Google. You can learn more about Google’s privacy policy here:
Lifespan 14 Months
Opt Out

To refuse the use of cookies, select the appropriate settings on your browser. You may further opt-out of the collection of your data (including your IP-address) generated by the cookie and the processing of the data by Google by downloading and installing the Google add-on for your current web browser, available here:

Note that we are not responsible for your use of this tool.

Cookie Type Third Party
Recipient and Safeguards This information is received and maintained by Google, accessible by the PlayWell, LLC only within the Google Analytics platform and used in accordance with our Privacy Policy. If you wish learn more how Google handles their data, please visit the Google Analytics section of this page:

Disabling, Deleting, or Opting Out of Cookies

To learn more about browser cookies generally, including how to manage or delete them other than what is provided above, look in the Tools, Help or similar section of your web browser, or visit

Contact us

For further information on our use of cookies and similar technologies, please contact us: